Internet Marketing For Behavioral Health
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Internet Marketing

• Website

  

  Before the Internet, the only way for a business or a professional to reach significant numbers of potential customers was to buy ads on all of the media available: yellow pages, newspapers, radio, TV and billboards. But only large companies could afford to do this. It was very challenging for professionals and small business owners to succeed in getting this much reach.

  The reach and power of the Internet is unmatched. It's terrific for your organization- your own 24/7 broadcast channel. You can reach millions of people, target potential clients in amazing new ways, and interact with them. Most existing websites for mental health professionals are not optimized for successful internet marketing. We can help you.

  Click here for The Story of Websites and Website Design

• Reputation

  

  Before the Internet, to share opinions (good and bad) about a professional or a business, people would call each other or see each other in person. Written opinions were shared with one person or a few people. Opinions were not widely shared and not permanent.

  Today, people share opinions (good and bad) online. Many websites have been set up for the sole purpose of broadcasting opinion of professionals and businesses. Because these opinions and reviews can be permanent, you need to be proactive. Because there are so many reputation websites on the Internet, you need professional reputation management. Properly managing your online reputation can enhance your behavioral health organization.

  Click here for more on The Story of Online Reputation and how it can be great for your behavioral health organization.

• Social

  

  Before the Internet, people had to be together in one place to socialize in groups with friends or with people of similar interests.

  With sites like Facebook, Twitter, LinkedIn and Flickr, people socialize online. It is huge and growing. People spend more than 20 billion minutes per month on Facebook worldwide. People on Facebook like to interact with professionals and businesses on Facebook. We can set this up for you and help you manage it.

  Click here for The Story of Social Media and Social Media Marketing and how it can help your behavioral health organization.

• Web Ads

  

  Before the Internet, buying ads with a large audience reach (TV and radio) was prohibitively expensive for most professionals and small businesses. Many professionals and small businesses resorted to what was affordable for mass advertising - billboards.

  You can reach more people online now than you could before with TV. And it is affordable. We can target your ads very specifically for you.

  Click here for The Story of Web Ads.

• Listed

  

  Professionals and businesses were listed in 1 or 2 yellow pages ina a town or city.

  We can get your business listed on more than 100 different directories that people use to find you.

• Found

  

  People had to call you for directions and use a paper map to find your office.

  Today people use Google Places and Google Maps to search for nearby businesses. Sometimes Google presents search results with maps. We get you listed there properly. We make it easy for your clients to find you with a map on your site.

• Optimized for Search Engine

  

  Optimizing your listing or ads before the Internet meant working on a few lines of ad copy that would accompany your listing in the yellow pages or in a newspaper ad.

  Today people look for mental health professionals online using the search engines: Google, Bing and Yahoo. These search engines index web sites in specific and complex ways. Your site needs to be optimized for these search engines. Very few are optimized today. We can help you.

  Click here to see The Story of Search Engine Optimization

• Results

  

  The Internet provides fantastic new tools for you to market your organization . With proper management, these new tools can be used to grow your behavioral health organization and get new clients. The results can be AWESOME.